Eco-friendly Water Based Printing Solution for Automotive Interior
Project Background

Latex ink printing has always been a product of an imported American brand. Due to limitations in printing costs, printing effects and other reasons, it has always been a very niche product application in the inkjet industry. However, with the development of the industry in recent years, higher requirements have been put forward for digital inkjet printing. The characteristics of latex ink, such as water-based environmental protection and strong functionality, are important directions for the future development of the industry......

Printng Show


Starting with the interior of luxury cars and new energy vehicles, to see the hot interior trends and personalized choices. 


New energy vehicles and luxury cars are now more and more particular about interior decoration, and the interior decoration of car seats is the highlight. At present, there are three main types of leather for car seat on the market: natural leather, synthetic leather and environmentally friendly recycled leather. Natural leather has a good texture, but it is troublesome to maintain; synthetic leather is affordable, wear-resistant and waterproof; and recycled leather is both environmentally friendly and affordable, especially for those who care about sustainable development. 


Speaking of personalization, major car brands are no longer satisfied with just "black, white and gray" interior decoration. Porsche 911 series, Bentley Flying Spur and other high-end cars have allowed customers to choose colors, materials and patterns "at will", and even with unique logos-this is not the concept of buying a pair of "customized" sports shoes, but giving your car seat a unique new skin. 


When it comes to colorful car interiors, don’t think it's just "good-looking but not practical". Brands like Porsche and BMW have already implemented digital printing on some models. But have you noticed that car seat interiors rarely have more freedom of choice like car covers or mobile phone cases, car seat interiors are often chosen between black, white, gray and brown. Why is that? We have summarized several reasons. 


Usually, the leather used for car seat interiors must pass 30-50 tests to ensure durability, safety and comfort in different environments and usage conditions. It can be said that car seat interiors have the highest requirement in all civilian decoration industries. Of course, the relatively single color of car seat interiors is also a choice after balancing aesthetics and industrial production. 


First of all, environmental protection does not meet the standards. For example, the emission of VOCs of leather printed by Eco-solvent printing solution may affect air quality and human health. Heavy metals and other harmful solvents in the ink may cause harm to human health if they are exposed to them for a long time. For UV printing process, although the odor can be reduced over a period of time, the photoinitiator will continue to evaporate. For the relatively closed use environment of car seat interior, it is obvious that Eco-solvent printing interior and UV printing interior have risks and hidden dangers. 


Secondly, the physical performance test does not meet the standards. UV printing process is divided into hard ink and flexible ink according to different printing materials. For leather printing process, flexible ink performs better and can meet certain requirements. The tensile extension can be improved and can meet some physical fastness tests. However, over time, the flexibility and ductility of the printed pattern will be greatly reduced, and the problem of tensile cracking will still occur. 


In addition, the UV printing process has a critical defect: In the freezing environment below zero, the printed pattern of the UV printing process is prone to brittleness and falling off. It cannot meet the environmental durability test of automotive leather and simulate the performance of leather in extreme high and low temperatures. 


Speaking of this, I believe that everyone has understood why car companies are unwilling to take such a big risk to develop personalized printed seats. Is there a printing process that meets both environmental protection requirements and physical fastness standards? YES, of course, it’s Water-based Digital Leather Printing Solution. 


Hongsam Digital launched Water-based Digital Leather Printing Solution after years of R&D and industry learning. It not only can produce bright and lasting patterns, but also very environmentally friendly and low VOC emissions. Leather printed by Water-based Digital Leather Printing Solution is highly flexible and durable, and has passed 300,000 bending tests to simulate leather use requirements. Hongsam Water-based Digital Leather Printing Solution has passed environmental protection tests such as European ECO PASSPORT and SGS. 


When it comes to printed seats, many people may think of large flowers with bright colors and simple flower patterns, which are incompatible with the stable and elegant style of the car itself. How to balance aesthetics and craftsmanship? In fact, digital printing can not only print complex patterns, but also change the color of leather, and print very textured patterns and lines full of technology. Digital printing is also a hard demand of many leather factories, which reduces the pressure of stocking funds and sites. I believe that reasonable design, classic color texture matching and water-based digital leather printing technology can produce stunning car seat leather, avoiding visual fatigue. 


It can be foreseen that in the near future, water-based leather digital printing technology will become an " affirmatively chosen item" for automotive interior leather. In addition to the most demanding automotive leather, the advanced leather printing technology has been widely recognized and applied in brand sofas, sports shoes, luggage and other industries.

Leather Printing Solution Advantages


  • Use mesh belt platform to feed the printing material, adopts industrial grade high-power fans to guarantee smooth transmission.
  • The partitioned and adjustable powerful air suction function, can feed the printing material smoothly and falt, totally avoiding the deformation, wrinkle, sticking, scratching during printing.
  • Suit for different kinds of media, especially the materials with specific thickness, hardness and stretchability, all can be printed with this printer. This high value-added printing solution is more Eco-friendly,can greatly expand user’s business scope.
  • Imported linear guide rail;Germany imported wires; imported high-power AC servo motor; Carriage anti-collision device; Fully automatic ink supplying & alarming system.
Latex Printer Specification
Printing Specifications
Computer Configuration
Printhead
EPSON I32100-A1 Compputer CPU: i5 internal storage > 8GB
Printhead No.
3-4 System Win7 / Win 10
Output Precision
360*1800dpi     720*1080dpi    720*2400dpi Interface USB
Printing Speed OP+W+Color OP+W+Color+Color Software MainTop, PhotoPrint
Economy Mode 22m2/h 34m2/h Power Source AC-220V, 50Hz / 60Hz
Production Mode 16m2/h 25m2/h Power 3KW
Quality Mode 13m2/h 20m2/h Packaging Specifications
Ink Configration Machine Dimension 3760 * 1130 * 1600mm (L * W * H)
Ink Type Water-based eco-friendly latex ink Net Weight 1000kg
Color KCMY (LC/LM/R/B/OR/FM/FY for optional) + W + OP Package Dimension 3800 * 1180 * 1650mm (L * W * H)
Ink Supply Big capacity ink supplying system + ink shortage alarm + white ink circulation Gross Weight 1100kg
Latex Printing Solution Value
Hongsam JETALL water-based latex ink is environmentally friendly. There is no odor either during the printing process or in the finished product. It effectively improves the environmental quality of the product and caters to market needs. It improves the production environment and reduces labor risks. There are no flammable consumables, which reduces production fire risks. . It has the advantages of adapting to the diversity of printing media and image durability, and is especially suitable for industries with extremely high environmental requirements such as decoration, wallpapers and murals. It is a functional ink that represents the future direction of inkjet printing.
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